Lytrod Software Webinar Series

May 26, 2011: Variable QR Codes

June 15, 2011: Clear Dry Ink

July 13, 2011: Specialty Imaging

August 17, 2011: Higher Education

September 7, 2011: Dynamic Document Construction

October 12, 2011: Transactional Promotional Documents

Variable QR Codes:

Bridging the World of Web & Print with Lytrod Software

QR (Quick Response) Codes are 2D barcodes that can be read by your smart phone camera and quickly decoded to launch mobile applications.

Lytrod Software's Proform Designer allows you to easily create variable QR Codes and integrate them into your personalized documents. Lytrod Software enables the ability to create variable QR Codes from transactional data streams including LCDS, delimited and XML and integrate them into personalized applications including statement printing. Variable QR Codes are created in Lytrod's Variable Design Suite by creating customized web site addresses from information in the data and applying the QR Code transform.

View the QR Code contents by downloading a PC or mobile phone application at www.quickmar.cn. Lytrod Software's unique support of the Xerox FreeFlow VI DDC model allows easy 1:1 marketing campaigns, eliminating complex and expensive graphic arts workflows, freeing your staff to get to the work of printing, not prepress.

Clear Dry Ink:

Clearly Variable with Lytrod Software

The Xerox® Color 800/1000 Presses offer an option to print a light gloss coating of Clear Dry Ink. The challenge is the application of Clear Dry Ink in a Variable Data Print (VDP) workflow. Proform Designer creates VIPP templates that invoke the Clear Dry Ink to fill text and objects (circles, lines, boxes, polygons) in static, variable or conditional (rule based) environments.

Lytrod Software's unique support of the Xerox VIPP DDC model allows application of Clear Dry Ink with a simple click of your mouse eliminating complex and expensive graphic arts workflows -- freeing your staff to get to the work of printing, not prepress.

Specialty Imaging:

Defend Your Documents with Lytrod Software and Xerox FreeFlow Specialty Imaging

Lytrod Software's Proform Designer SI Edition allows you to mark documents with Xerox FreeFlow Specialty Imaging fonts and effects to protect document authenticity. Specialty Imaging is enabled by using the VIPP workflow, which composes the document at the printer, "marking" the static and variable text such that it can't be easily duplicated or altered. This unique, award winning technology, doesn't use special inks or post-processing, but creates the fonts and effects via the same VIPP Project Container (VPC) templates created by Lytrod's Designer Suite.

Lytrod Software's unique support of the Xerox VIPP DDC model allows application of SI effects with a simple click of your mouse, eliminating complex and expensive graphic arts workflows, freeing your staff to get to the work of printing, not prepress.

Opportunities in the Higher Education Marketplace with Lytrod Software

Increase print volumes in your shop with Lytrod Software product and service offerings that can help create Variable Data Print (VDP) applications for every department.

We've created a collection of applications to help you get an idea of what YOU can print from a simple data stream using Lytrod Software's unique variable template technology. From a web driven student recruitment campaign to an alumni foundation event invitation with badging and everything in between!

Lytrod Software's unique support of the Xerox VIPP DCC model converts simple or complex data into beautiful, functional documents with a simple click of your mouse, eliminating complex and expensive graphic arts workflows, freeing your staff to get to the work of printing, not prepress.

Dynamic Document Construction

Print Office to iGen and PDF delivery with Lytrod Software's Unique Support of DDC and the FreeFlow VI Suite

Traditionally, PostScript documents are "pre-composed" requiring significant processing time and the creation of HUGE files to be transferred to the printer. In a DDC model, static forms, fonts, images and logic templates are cached at the printer, allowing you to "Just Send the Data". Printing starts within seconds, at full rated speed of the printer. With no limit to the size of the data, printing hundreds of thousands of pages is common. Each page is composed by the PostScript engine at the printer using a data record. Dynamic images are created to display Graphs and 2-D barcodes that contain variable information. Support of Xerox Color, Monochrome, Office and Continuous Feed printers is possible using the same DDC files.

Lytrod Software's unique support of the Xerox VIPP DCC model converts simple or complex data into beautiful, functional documents with a simple click of your mouse, eliminating complex and expensive graphic arts workflows, freeing your staff to get to the work of printing, not prepress.

Transactional Promotional Documents

Bring Print Volumes back to Monochrome Print with Lytrod Software

Transactional statements are documents common to a business process. These documents are produced for the customer to notify them of anything occurring within their current customer account. Transactional statements are a necessity in interaction with the customer, and are usually an admitted expense to a business. The documents are also known to be fairly plain and are geared towards two purposes only: to present the basic information to the customer and to be produced as cheap as possible. TransPromo takes the dull, plain statement and variably generates a campaign directly on to the document itself. Lytrod Software Designer programs transform the original, plain expense of the transactional statement, and ensure effectiveness and maximum impact for both the statement and the marketing needs that was never there before!

Transactional Promotion takes the original billing statement and transforms it into a promotional marketing tool. The business expense then becomes a potential profit. Not only can company promotions be displayed, but now the existing white space can also be used to show many advertising venues that can enhance boring text and numbers to visually pleasing images, graphs, or charts. Even if the business does not have its own campaign, they can drive a paid advertisement and gain profit by selling formerly vacant space.

 

 

 

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